By identifying typical user profiles, scenarios can be drawn up to illustrate the use cases of a building or neighbourhood (living and social areas, outdoor facilities, types, etc.).
The method developed by CCHE, which is based on theoretical documents produced by the Zukunftsinstitut, illustrates potential users and their concrete interactions with the project through a playful and clear graphic.
While the study of lifestyles is a topical subject, it is also aims to create intelligent cities, green buildings and resilient neighbourhoods that meet the needs of future generations while preserving the environment. The study of lifestyles in architecture and urban planning is an essential tool for shaping urban spaces that are functional, aesthetic, sustainable and adapted to the needs and aspirations of their inhabitants.
The method developed by CCHE is based on theoretical documents produced by the Zukunftsinstitut.
Zukunftsinstitut proposes 18 lifestyles, which are conceived as prototypical groups. You can see a selection below.
The "Digital Creative" is at ease in the physical and digital world. Digital technologies are their gateway to the world and, through their proactive use, they shape tomorrow's society.
The "Party Hopper" is a radical hedonist who is most interested in satisfying their own needs. They don’t place value on their commitments, whether to people or to rules.
The "Modern Nomad" is constantly on the move, regardless of their geographical location, feels at home anywhere in the world and has an open and curious mindset.
The "Avant-Gardiste" is the creator of the future. As the leader of tomorrow, they drive forward change in society with combining a boldness, social skills and = a playful lightness.
THE NERVOUS CITIZEN
The "Nervous Citizen" leads a simple, thrifty life where safety and preservation is their top priority.
The "Progressive Parent" challenges traditional life plans: opposition between work and family, different social realities for women and men. They consider these to be social constructs that should be dismantled in favour of individual freedom.
The Bussigny Residential Neighbourhood project involves transforming a brownfield site into a high-quality urban environment. Identifying typical user profiles has contributed to the development of a block articulating three flexible strata offering different forms of housing that can be adapted to the needs of residents. Each person can choose to live in the stratum that suits them best and set up meetings according to their preferences. In this way, community spaces are concentrated in the heart of the blocks, on the lively high-level promenade and the sports area.
Living the view 2. Communal living 3. Living on one level